As founder of VETMARK, a marketing firm intensely focused and committed to developing the professional image and financial success of veterinary practices, along with over 40 years of marketing experience gleaned from working with the largest national agencies to intensely focused consultant groups, Donald Erceg provides unmatched expertise in our marketing division.
His methodologies have created actual veterinary success stories with sustained growth rates of over 20% per year, in client-centered, high-touch, high-service practices. He developed the VETMARK System™, currently unlike any other marketing system, providing advice and materials to veterinarians which pioneered industry-specific brand marketing for veterinarians.
An accomplished national and international conference speaker, award winning photographer, and possessing a profound understanding of human psychology, Donald Erceg brings an ability to illustrate “why humans act they way they do”, into the veterinary business world. Key principles developed exclusively for the SmartStart Practice program by Donald helped streamline a system that allows a practice to develop a clear and useful brand marketing program specific to the practice, that actually works.
